You’re always in control since you choose the budget and audience.
You will set the budget you want to spend on your Wide Markets campaign. Your business is free to decide how much you want to spend per day or for the whole campaign. Also,you will decide the audience you want, having complete control over your budget.
Of course, our dedicated advertising manager can help with deciding which deal and budget would give the best chances for your campaign to succeed.
We do optimization to reach the people most likely to take action.
Wide Markets will optimize the publishers to get only those who perform best for your campaigns at the lowest price. Your dedicated account manager will optimize the sources so you can focus on your business and clients, knowing your money is being spent smartly.
Cost per action (CPA) allows you to pay only for actions a person takes because they saw your ad
This is useful for advertisers who want to control how much they pay for specific actions.For example, an advertiser may want to monitor how much they're paying on average for clicks, instead of paying for impressions (CPM). You can run any type of objective using this method.
With revenue Share, you pay for the service through your earnings
This is useful for advertisers who want to pay with a part of the income they earn by selling their product or service. Example, the advertiser is selling a microphone for $10 and he offers a Rev-share of 50%. This means the publisher that will drive the specific sale of that microphone, will receive a reward of $5. Some of the business objectives are suitable for this method
CPC stands for Cost per click. With this method, you'll pay each time someone clicks on the part of your ad that takes them to your website or app.
With CPC, you can set a manual bid. Your bid is the maximum amount you're willing to pay per click. For example, if you set your bid at $1, you'll never spend more than $1 dollar per click
Think of impressions like views: the first time your ad is seen by someone in either a website or on an app, that will count as an impression.
CPM might be a good choice for your business if you want to build awareness for your brand.
If your CPM is $1, you'll be charged $1 for every 1,000 impressions on your ad.